Plumbers SEO

SEO For Plumbers

Search Engine Optimisation, or SEO, is the work required after your website is built.

By optimising your website for search engines you’re making it easier for the likes of Google to find your website and rank it.

Companies We've Worked With

SEO For Plumbing and heating engineers

Gain an advantage over your competitors

So you’ve just built a nice shiny, new website, what now? Why’s it not showing on Google? Why does the old, 90’s looking website that’s been around for ages rank so well?

The answer is SEO for Plumbers.

Targeted keywords are essential for ranking for searches specific to the services you provide to your clients.

The plumbing industry can be highly competitive, with numerous plumbers vying for the same customers. By implementing effective SEO strategies, plumbers can gain a competitive edge and stand out from their competitors.

A well optimised website and online presence can attract more organic traffic and leads, giving plumbers an advantage in acquiring new customers.

Websites built
0 +
Keywords Ranked
0 +
Happy Clients
0 +

SEO for plumbers and heating contractors

One big mistake a lot of business owners make is they get suckered into spending their entire marketing budget on a HUGE website that costs them a lot of money.

Then that website gets left to rot somewhere on page 10 of Google.

Without proper SEO for Plumbers a web page will struggle to rank well.  It won’t be generating any more business for you and in turn, won’t be worth the money you paid for it.

Local SEO For Plumbers

Rank higher locally and attract local clients

Local SEO for Plumbers is essential for trade industry businesses.  It’s what stops you having to compete with larger, national companies and it keeps you from spending all your money on fuel.

Focusing locally will reduce the competition for keywords and keep you busy within a set locality.

Many people search for local services, including plumbers, using location-specific keywords like “plumber near me” or “plumber in [city].”

Local SEO techniques can help plumbers optimize their website for such local searches, making it more likely for their business to appear in the local map listings and local search results.

Websites built
0 +
Keywords Ranked
0 +
Happy Clients
0 +

SEO for Plumbing

How SEO for plumbing can benefit you

Are you a plumber looking to take your business to new heights?

In today’s digital world, having a strong online presence is crucial for success. That’s where search engine optimisation (SEO) comes in.

By implementing effective SEO strategies, you can boost your plumbing business and attract more customers than ever before.

From optimising your website and content to utilising local search tactics, we will show you how to outrank your competitors and get noticed by potential clients in your area.

Ranking high in search results signals credibility and trustworthiness to potential customers. People tend to trust websites that appear at the top of the search results, assuming they are more reliable and reputable.

By implementing SEO best practices, plumbers can enhance their online reputation and build trust with their target audience.

The importance of SEO for Plumbers

Having a website is not enough in today’s competitive market. You need to make sure that your website is visible to potential customers when they search for plumbing services.

This is where SEO comes into play.

SEO helps your website rank higher in search engine results, making it more likely for potential customers to find you.

By optimizing your website for relevant keywords and implementing other SEO strategies, you can increase your online visibility and attract more organic traffic.

On Page SEO for Plumbers

On-page optimisation refers to the process of optimising individual web pages to improve their search engine rankings and drive more organic traffic.

It involves optimising various elements on your website, including the title tags, meta descriptions, headings, URLs, and content.

When it comes to content optimisation, make sure your content is relevant, informative, and well-structured. Use your target keywords naturally throughout the content, but avoid keyword stuffing.

Aim to provide value to your readers and answer their questions. High-quality and relevant content not only helps with SEO but also keeps visitors engaged and encourages them to stay on your website longer.

Overall, on-page optimisation is essential for improving your website’s search engine rankings and attracting more organic traffic.

By optimising your title tags, meta descriptions, headings, URLs, and content, you can increase your chances of outranking your competitors and getting noticed by potential customers.

How Much Does SEO Cost?


  • 5hrs of SEO
  • On Page Optimisation
  • Off Page SEO


from $500+gst*
  • From 10hrs of SEO
  • Ideal for larger websites
  • Higher Quality Backlinks

Local SEO

$150/per listing*
  • Local Listing Management
  • Post Scheduling
  • Geo Grid Rank Tracking

*Prices are based on New Zealand dollar and exclude GST.  If you are not from New Zealand you will not be charged GST if you’re outside NZ.  Quotes are available in GBP, USD, AUSD & CAD.  Invoicing & payments are done in your native currency with local bank accounts, so no need to transfer money abroad.

Why Choose The Successful Tradesman?

Website Design And Build

We take on the process of designing and building your website ourselves and we host it through our own servers. Everything is done by us so you have 1 point of call for anything related to your site.

Websites For Tradies

We specialise in websites for businesses in the trade industry. Rather than helping anyone and everyone we aim to help tradesmen and women get online.

Local SEO

We know how important Local SEO is to trade businesses that provide a service to a localised area. Keeping on top of your business listings is paramount to being seen locally to you.

Search Engine optimisation

Being seen at the top of Google is so important for trades businesses when someone is searching for a service you provide. The difference between page 1 and 2 can sometimes be in the hundreds of organic visitors.

Pay Per Click Advertising

Google Ads can be so beneficial to any trades business when done correctly. We have run successful ad campaigns for our tradie customers that have generated in hundreds and thousands of increased revenue.

Social Media Management

Social Media channels and advertising can be great for trade businesses who aren't afraid of a little content creation. Getting your brand across to local viewers could result in extra work and increased leads.

Websites built
0 +
Keywords Ranked
0 +
Happy Clients
0 +

Check out our FAQs

I can provide most digital services to tradesmen & women.

I offer web design, seo and local seo, social media management and Google ad or pay-per-click campaign management but as well as all that if you need it we can also help with email marketing, branding and more.

Basically I want to be your one stop shop for anything digitally required, so that you can focus on running the business.

Hell no! I hate contracts.  

If you use us for one of our monthly services such as regular SEO, Google Ad management etc then all we ask us is you give us 4 weeks notice so we can make sure everything is ready to hand over to you at the end of the 4 weeks.

Currently I’m in Auckland, New Zealand.

That’s the joys of working from a laptop.

However I do return back to the UK at least once a year to visit family and have been known to travel around NZ or other places.

I’m always available via email and WhatsApp.

Basically I’m not happy until you’re happy, so if we’ve got to tweak or edited anything to make sure you’re happy with our final product then we’ll do that as many times as required.

That doesn’t include updates however.  So if you want something updated or changed that’s not classed as a revision and will be charged for at our hourly rate.

Everything is charged slightly differently depending on what it is you’re after, but just to give you some idea all prices below are in New Zealand Dollars but can be converted to your native currency;

Single page websites – $400 + gst* (£200GBP, $250USD)

Multiple page websites From $500 + gst* depending on the size of the size, amount of pages and content required etc.

Monthly SEO services are recommended at a minimum of $500 +gst* a month which equates to around 10hrs.  You’ll get better, faster results with a higher budget but for 10hrs a month we can deliver good results.  We can cater to smaller budgets if required, or if you are able to provide the content we can work on a consultancy basis for our hourly rate.

Local SEO is $150 + gst* a month per location.

Google Ad campaign management is $350 + gst* per campaign a month with an additional $150 + gst* set up fee.

*GST is the NZ equivalent of VAT and only applicable to NZ businesses.  If you’re not from New Zealand you will not be charged or required to pay GST.

Due to the nature of my work I can work with companies all over the world, and I do.

To keep things simple I use Wise for all my payments and currently have bank accounts set up in U.K, U.S, Canada, Australia and New Zealand, so you don’t have to worry about transferring money abroad and all invoices are done in your native currency.

If you’re not from these places please let me know and I can see if I’m able to get an account set up in your country.

If you didn’t know already I’m an ex-plumber.

I spent 14 years as a plumber, from my apprenticeship up until the point I re-trained and went into web design and digital marketing.

The reason behind the career change was because I wanted to travel more and my partner was travelling a lot for work and I was currently stuck where I had a job and so I looked into other ways to earn a living without being stuck in one place.

Most of what I know now I had learned whilst running my own business.  I’d originally built my companies website and did all the marketing in-house.  However I have learnt a lot since then working with other businesses.

For the first year our hosting and plug-in fees are included in the price, after the first 12 months we charge $50 + gst for website hosting and management and give you the option to renew any pro plug-in licenses you may have.

We are happy for you to take over hosting and licensing after the first year if you wish.

We can also set up your website domain and email if you need it.  We use Google domains for all our domain names and email which start at $20 for domains and $8/month for email.

No, it’s not easy being cheesy.