Search engine optimisation
SEO for short, is the work required to get your website ranking high on search engines like Google.
It’s not just the case of building a website and waiting for people to find it.
search engine optimisation
SEO or Search Engine Optimisation is the back end work required to increase your websites search engine rankings on websites such as Google, Bing, Yahoo etc. It is how these search engines read your website (because they don’t have eyes).
To improve your websites SEO you’ll need to optimise the content for specific search queries using keyword research, optimise header tags and alt tags, ensure you’re using the correct keywords or phrases and improve your websites domain authority using high quality back links.
By working on your websites SEO you can get your website ranking for specific searches or ‘key phrases’ that people most often search for when looking for a service you provide. SEO is both on page and off page, meaning work on the website and factors that happen off the website, such as back links.
Using tools like Ubersuggest can give you a good understanding of how your website is already performing.
If you’d like to know more or would like to work with us then Contact Us today.
The secret to change is to focus all your energy not on fighting the old, but on building the new.
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