Search Engine Optimisation for Trades
SEO For Tradesmen and Women
Search Engine Optimisation, or SEO, is the work required after your website is built.
By optimising your website for search engines you’re making it easier for the likes of Google to find your website and rank it.
Companies We've Worked With
SEO For Trade Industry Professionals
So you’ve just built a nice shiny, new website, what now? Why’s it not showing on Google? Why does the old, 90’s looking website that’s been around for ages rank so well?
The answer is SEO.
SEO Experts for Tradesmen and Women
One big mistake a lot of business owners make is they get suckered into spending their entire marketing budget on a HUGE website that costs them a lot of money.
Then that website gets left to rot somewhere on page 10 of Google.
Without proper search engine optimisation a web page will struggle to rank well. It won’t be generating any more business for you and in turn, won’t be worth the money you paid for it.
Local SEO For Tradesmen and Women
Local SEO is essential for trade industry businesses. It’s what stops you having to compete with larger, national companies and it keeps you from spending all your money on fuel.
Focusing locally will reduce the competition for keywords and keep you busy within a set locality.
There’s no point ranking high for a search term in Manchester when your business is in London and you don’t want to travel that far.
Why Choose The Successful Tradesman?
Website Design And Build
We take on the process of designing and building your website ourselves and we host it through our own servers. Everything is done by us so you have 1 point of call for anything related to your site.
Websites For Tradies
We specialise in websites for businesses in the trade industry. Rather than helping anyone and everyone we aim to help tradesmen and women get online.
Local SEO
We know how important Local SEO is to trade businesses that provide a service to a localised area. Keeping on top of your business listings is paramount to being seen locally to you.
Search Engine optimisation
Being seen at the top of Google is so important for trades businesses when someone is searching for a service you provide. The difference between page 1 and 2 can sometimes be in the hundreds of organic visitors.
Pay Per Click Advertising
Google Ads can be so beneficial to any trades business when done correctly. We have run successful ad campaigns for our tradie customers that have generated in hundreds and thousands of increased revenue.
Social Media Management
Social Media channels and advertising can be great for trade businesses who aren't afraid of a little content creation. Getting your brand across to local viewers could result in extra work and increased leads.
Check out our FAQs
I can provide most digital services to tradesmen & women.
I offer web design, seo and local seo, social media management and Google ad or pay-per-click campaign management but as well as all that if you need it we can also help with email marketing, branding and more.
Basically I want to be your one stop shop for anything digitally required, so that you can focus on running the business.
Hell no! I hate contracts.
If you use us for one of our monthly services such as regular SEO, Google Ad management etc then all we ask us is you give us 4 weeks notice so we can make sure everything is ready to hand over to you at the end of the 4 weeks.
Currently I’m in Auckland, New Zealand.
That’s the joys of working from a laptop.
However I do return back to the UK at least once a year to visit family and have been known to travel around NZ or other places.
I’m always available via email and WhatsApp.
Basically I’m not happy until you’re happy, so if we’ve got to tweak or edited anything to make sure you’re happy with our final product then we’ll do that as many times as required.
That doesn’t include updates however. So if you want something updated or changed that’s not classed as a revision and will be charged for at our hourly rate.
Everything is charged slightly differently depending on what it is you’re after, but just to give you some idea all prices below are in New Zealand Dollars but can be converted to your native currency;
Single page websites – $400 + gst* (£200GBP, $250USD)
Multiple page websites From $500 + gst* depending on the size of the size, amount of pages and content required etc.
Monthly SEO services are recommended at a minimum of $500 +gst* a month which equates to around 10hrs. You’ll get better, faster results with a higher budget but for 10hrs a month we can deliver good results. We can cater to smaller budgets if required, or if you are able to provide the content we can work on a consultancy basis for our hourly rate.
Local SEO is $150 + gst* a month per location.
Google Ad campaign management is $350 + gst* per campaign a month with an additional $150 + gst* set up fee.
*GST is the NZ equivalent of VAT and only applicable to NZ businesses. If you’re not from New Zealand you will not be charged or required to pay GST.
Due to the nature of my work I can work with companies all over the world, and I do.
To keep things simple I use Wise for all my payments and currently have bank accounts set up in U.K, U.S, Canada, Australia and New Zealand, so you don’t have to worry about transferring money abroad and all invoices are done in your native currency.
If you’re not from these places please let me know and I can see if I’m able to get an account set up in your country.
If you didn’t know already I’m an ex-plumber.
I spent 14 years as a plumber, from my apprenticeship up until the point I re-trained and went into web design and digital marketing.
The reason behind the career change was because I wanted to travel more and my partner was travelling a lot for work and I was currently stuck where I had a job and so I looked into other ways to earn a living without being stuck in one place.
Most of what I know now I had learned whilst running my own business. I’d originally built my companies website and did all the marketing in-house. However I have learnt a lot since then working with other businesses.
For the first year our hosting and plug-in fees are included in the price, after the first 12 months we charge $50 + gst for website hosting and management and give you the option to renew any pro plug-in licenses you may have.
We are happy for you to take over hosting and licensing after the first year if you wish.
We can also set up your website domain and email if you need it. We use Google domains for all our domain names and email which start at $20 for domains and $8/month for email.
No, it’s not easy being cheesy.
